Why I STARTED FRANKS

Hi! Frankie here, Founder & Designer of Franks London.

After working for the high street for many years, I saw thousands of units being produced just for one style which would be sold at a cheap price or would go to landfill after not selling. I wanted to bring back the spark in fashion so started a journey to create a timeless brand where each piece was truly special that you could wear year after year. I founded Franks to make special pieces inspired by eras gone by, creating timeless silhouettes that never go out of style and are not led by trends.

Every item is designed and made-to-order by me in my Hackney studio or Essex home, with a few helping hands in London. Made-to-order means the garment is not made until purchased, this is to reduce waste by not over consuming.

A lot goes into each item - I source the best fabrics I can find, as well as designing the cut and fit of each garment. This allows me to make only what is required and reduce wastage. A Franks garment is to be a considered purchase to be worn year after year. Each dress is exclusive to the Friend of Franks as only 1-70 dresses will ever be made of each style, so you can rest easy you won’t bump into someone in the same frock!

A special dress to treasure forever or hand down to a loved one!